The 1 Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd

Master Your Marketing Strategy with The 1 Page Marketing Plan by Allan Dib

About the Book

The 1 Page Marketing Plan breaks down the complex world of marketing into a simple, actionable framework that any business owner can implement immediately. Allan Dib, a successful entrepreneur and rebellious marketer, strips away the confusion and gives you a proven step-by-step system to create a marketing plan that fits on one page—yet delivers powerful results. Whether you’re launching a startup, growing an established business, or struggling to stand out in a crowded market, this book transforms how you think about attracting and keeping customers.

From the Back Cover

“To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth.”

About the Author

Allan Dib is an entrepreneur, technology expert, and marketing strategist who has started, grown, and successfully exited multiple businesses. With years of hands-on experience helping small business owners overcome their biggest marketing challenges, Allan developed the 1 Page Marketing Plan framework out of necessity—to help entrepreneurs cut through the noise and focus on what actually generates revenue. His rebellious approach challenges conventional marketing wisdom and empowers business owners to take control of their growth.

Who Is This Book For?

This book is perfect for small business owners, solopreneurs, startup founders, and anyone tired of throwing money at marketing without seeing real results. If you’ve ever felt overwhelmed by marketing advice, struggled to get new customers consistently, or wondered why your competitors seem to effortlessly attract business while you’re stuck—this book gives you the clarity and framework you desperately need. It’s also ideal for marketing professionals looking to simplify their strategy and deliver measurable outcomes for clients.

Frequently Asked Questions (FAQs)

Q: What makes The 1 Page Marketing Plan different from other marketing books?
A: Unlike theory-heavy marketing books, this gives you a practical, visual framework you can implement today. The one-page format forces clarity and focuses on actions that directly impact revenue, not vanity metrics.

Q: Do I need marketing experience to understand this book?
A: Absolutely not. Allan wrote this specifically for business owners with zero marketing background. The concepts are explained in plain English with real-world examples that make sense immediately.

Q: Will this marketing plan work for my industry or business type?
A: Yes. The framework is industry-agnostic and works for service businesses, product companies, B2B, B2C, online, and offline businesses. The principles of attracting ideal customers apply universally.

Q: How long does it take to create my 1 page marketing plan?
A: You can draft your initial plan in a few hours after reading the book. The beauty is that it’s designed to be simple, actionable, and easy to update as your business evolves.

Q: Can this book help me get customers without spending a fortune on advertising?
A: Absolutely. Allan teaches you how to market smarter, not harder. You’ll learn cost-effective strategies, how to maximize your marketing ROI, and ways to generate leads that don’t require massive advertising budgets.